Bratz City (currently named Girls and Boyz With The Passion for Fashion City) is a fictional large town founded by MGA and Tall Bratz dolls. It was officially open in 2001, and has been the Bratz home since then and has made appearances in TV Movies, TV Shows etc. Many Bratz and Bratz Boyz have been born there, and possibly Ken dolls too. The town is located opposite Barbie World! which was founded by Mattel from 1987 until 2016, when Barbie took-over. March 24, 2009, saw a big fight between the towns of Bratz and Barbie, resulting to Ken kidnapping one of the Bratz Boyz under their nose.